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TCI Group tries to educate Drivers primarily thru Nataks the value of Safe Safar
India’s largest integrated supply chain and logistics solution provider, TCI Group, organized, 27 March, its ‘Safe Safar – Har Safar – ESG Safar’ campaign at CONCOR ICD, Tuglakabad, New Delhi
Dr.G.R.Balakrishnan Mar 27 2023 Logistics News (Roadways & Railways)

TCI Group tries to educate Drivers primarily thru Nataks the value of Safe Safar

This was an excellent educational programme for the Truck, Trailer and other logistics equipment drivers by ‘TCI Safe Safar’.

 The programme’s main attraction was a series of educational skits performed in the style of “Nukkad Natak”. These Nukkad Nataks were staged on a specially fabricated Eco-friendly truck. These Nataks were humorous performances made more attractive with popular songs and simple language; the best way to take the message to those concerned.

More than 60 drivers participated.

The organizers took this opportunity to drive home not only just the Road Safety but also the great social evil of single use plastics, the plastic corruption. The events proved socially very responsible with the efforts taken to sensitize people, the drivers including, to the importance of Climate change and ways to face them.

Speaking on the occasion, Mr RajKiran Kanagala from TCIL, said, “. Safety should be the utmost priority of every organization, and with the help of such events, we aim at strengthening the safety mission for drivers across the country.”

More than being a road safety awareness programme, the main objective of the TCI’s Safe Safar programme is to uplift the status of a driver, the one who keeps the country and the world moving.

 The unique use of this street play with actors communicating in local language, wearing colorful dresses, encouraging driver participation has made its mark with a reach of 1 million+ drivers, who have been made aware of safety, health, and environment aspects.

TCI Safe Safar by Transport Corporation of India Ltd. (TCI Group) is a one-of-its-kind program running from 2019 that targets the driver community and the user industry. It is one step towards driver education – BY THE DRIVER, FOR THE DRIVER. They are the protagonist of this story, unlike many other road safety drives in the country.